Emojis In Your Emails: How Does it Affect Performance?
Emojis In Your Emails: How Does it Affect Performance? Emojis in their current form can be dated back to the 1990s, when Japanese designer Shigetaka Kurita created 176 emoticons to be used on his new [...]
Engaging Gen Z: 5 Essential Stats For Email Marketers & What They Mean
Engaging Gen Z: 5 Essential Stats For Email Marketers & What They Mean As I'm sure you already know, email marketing remains one of the most effective and influential forms of marketing in 2023. Its [...]
B2B Email Marketing : Myths & Common Misconceptions
B2B Email Marketing : Myths & Common Misconceptions In the world of B2B marketing, email remains one of the most powerful tools for reaching potential clients and nurturing existing relationships. With a ROI of 4100%, [...]
B2B & B2C Email Marketing: Key Differences You Need To Know
B2B & B2C Email Marketing: Key Differences Designing and creating B2B email marketing campaigns is a completely different ball game when compared to the B2C email marketing methods we’re used to reading. That's not to [...]
The Complete Email Marketing Guide For Your Luxury Brand
The Complete Email Marketing Guide For Your Luxury Brand Email marketing is one of the most powerful marketing tools for Luxury brands in 2023, it has a higher ROI than any other marketing channel and [...]
Email List Segmentation : How To Target The Right Audiences for Maximum Impact
Email List Segmentation : How To Target The Right Audiences for Maximum Impact Email List Segmentation is a tried and tested technique as old as email marketing itself. It involves separating your list into smaller [...]
Email Marketing Industry Update : August Edition
Email Marketing Industry Update : August Edition Welcome to the first edition of Email Industry Updates! A monthly blog covering everything that's been going on in the email marketing space. This blog will get you [...]
Dark Mode Vs Light Mode : How it Will Effect Your Email Marketing
Dark Mode Vs Light Mode : How it Will Effect Your Email Marketing Dark mode might be one of the biggest trends to hit email marketing in the past 5 years. Introduced by Apple in [...]
The Complete Email Marketing Guide For Your Sustainability Business
The Complete Email Marketing Guide For Your Sustainability Business Email marketing is one of the most powerful marketing tools for Sustainability companies in 2023, it has a higher ROI than any other marketing channel and [...]