We are incredibly targeted with the data we purchase therefore all pieces of data fall under “Legitimate Interest”. Ultimately all of the responsibility of GDPR falls on us as a business as we own the domain that the campaign is ran through so it is in our best interest to ensure compliance.
Adding to this we have never had any claims made against INBOXX with GDPR a stat we are very proud of.
Can Email Marketing Help My Business?Zac Hancox2022-03-21T17:20:43+00:00
Email marketing can benefit your business in all manner of ways. No matter who you are, it guarantees results that will help your business grow and promote both short and long-term success. Get in touch today to find out how we can help.
How to Write Effective Email Marketing ContentZac Hancox2022-04-19T08:48:27+00:00
One of the most effective ways you can produce effective email marketing content that can attract leads is to keep it simple. Write an effective subject line to attract attention, and try to keep the body of the email as clear and concise as possible, there is no need to be overly fancy, it can only put people off.
How to Measure Email Marketing SuccessZac Hancox2022-04-19T08:47:45+00:00
One of the great benefits of email marketing over other, physical forms of marketing is that with email marketing there is tangible data and metrics; such as bounce rates, email conversion rates, growth rates, and more, that you can access to show how successful you are, and where you can improve.
Does Email Marketing Increase Sales?Zac Hancox2022-04-19T08:46:33+00:00
Not only can email marketing increase sales, it is specifically designed to do so in the most efficient way possible. The return on investment (ROI) is approximately four times more for email marketing than for physical mail, and consumers who receive email marketing spend over double than those who do not.
How to Run a Successful Email Marketing CampaignZac Hancox2022-04-19T08:45:59+00:00
To run a successful email marketing campaign it is important that you plan. It’s important to know what you aim to get out of it, understand exactly who you, know when and what your follow up messages will be, and how you will analyse data to assess where you can improve in the long-term.
How to Create an Email Marketing CampaignZac Hancox2022-04-19T08:42:04+00:00
Creating an email marketing campaign can be full of intricate moving parts that you need to carefully manage. The importance of formulating a concise and clear strategy cannot be understated. It is vital that you know every step in the campaign, and what you can do if something doesn’t go to plan.
The General Data Protection Regulation (GDPR) is a legal framework that sets guidelines for the collection, storage, and processing of personal information from individuals who live in the European Union (EU).
The Information Commissioner’s Office is the UK regulator dealing with the Data Protection Act 2018 and the General Data Protection Regulation and the Privacy and Electronic Communications (EC Directive) Regulations 2003 across the UK.
It is important to take GDPR compliance very seriously since the penalties for non-compliance are punitive and designed to be painful.
We only offer 100% compliant GDPR and PECR Prospecting.
How long does it take to set up a campaign?Zac Hancox2022-04-19T08:41:08+00:00
The warm-up process helps to reduce the email domain’s spam rate, making it safe to send a high volume of emails without being flagged or landing in spam. This process takes about 3 weeks, and ensures that we get a healthy open rate for your campaign.
How do you keep me updated on my progress?Zac Hancox2022-04-19T08:39:57+00:00
We will forward you any positive responses straight to your own inbox, as well as keeping a progress tracker that logs all of the leads. On a weekly basis, you will receive a report with the last weeks’ metrics, as well as the overall stats for the campaign:
Your report will include-
Number of emails sent
Number of replies
A record of any leads
Breakdown of last week’s activity and any changes that have been made.
Can I expand my outreach?Zac Hancox2022-04-19T08:39:04+00:00
Absolutely. If, for some reason, the current target isn’t generating the results we are looking for, we can make adjustments promptly. Also, if you decide to target more than one group, we can easily accommodate this.
Where do you get the data from?Zac Hancox2022-06-08T12:35:18+00:00