Email Marketing for Finance Companies
Even though the death knell for email marketing has sounded for the better part of a decade, email as a channel remains the gold standard when it comes to return on investment (ROI) for digital [...]
Why Direct Email Marketing Is Still Incredibly Effective
Did you know that TV accounts for 91% of all video advertising seen by consumers? And 71% of people consciously look at billboard ads when driving? These are undoubtedly impressive statistics. Yet, whilst television and [...]
The Benefits of Email Marketing
Social media has become a behemoth over the past decade, changing how people across the world interact and communicate with one another. It has also changed how brands communicate with their consumers. As an email [...]
Email Marketing for Recruitment
You're most likely already utilising email marketing to reach out to your target consumers. However, are you utilising email to assist with your recruiting efforts? Any marketer will tell you that email marketing (done correctly) [...]
Email Marketing for Events
As an event coordinator, you have a LOT on your plate. You must choose a location, engage artists, plan food, drinks, gift bags, electronics, transportation, and so on. Fortunately, there is one tool to utilise [...]
Why Is Email Marketing Important for Small Businesses?
Can email marketing truly make a difference to your business? Well, to address that question, we've put up a list of just a few reasons why email marketing is one of the best digital marketing [...]
What Is Email Marketing and How Does It Work?
Email may be one of the oldest forms of digital communication, but it continues to be the most popular. Yes, there are newer ways to communicate with your audience and customers. Methods of communication include [...]
The Perfect Sales Email
It takes a lot of effort to create excellent sales email templates. You must be interesting enough to capture readers' attention, compelling enough to keep their attention long enough for them to read your full [...]
What Email Marketing Mistakes Should You Avoid?
On average, every pound invested in email marketing generates £33 in return. With such a high ROI (return on investment), it's easy to understand why email marketing is an excellent tool for both companies [...]